Google+ company page for Bank of America “Brandjacked”

November 15, 2011

in Online Reputation, Social Media, Social Networks

Someone has created a Google Plus Page for Bank of America, trashing the nation’s largest bank with a series of mocking photos, images and other posts,

Full Story: Bank of America’s Google Plus Page Appears ‘Brandjacked’

The Google + page is still visible here.

So, can just anyone setup a Google+ page for another business? For your business? The answer is yes. There is no checking done for permission!

Google’s response to this situation, according to the article, is : the company doesn’t comment on individual Plus pages, “we also rely on the community (as with a lot of our other products like Android Market and YouTube) to help report profiles they feel are violating our policies. You can see a ‘Report this Profile’ link on the left hand side of the page.”

My take: Social media. Sometimes a friend. Sometimes a foe. Always needs monitoring.

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